New inflows don't arise on their own.
They arise where everyday life meets wealth building.
Many investment models only kick in once the customer is already inside the financial system – missing the moment they act.
Classic savings plans demand a conscious, active decision from the user – a hurdle many fail at.
Internal spend-to-invest features stay limited to your own broker ecosystem – without access to the merchant context.
Investback starts earlier – directly in the merchant context. Discounts from the purchase are made ready to connect to wealth building. They are forwarded to regulated investment partners. No own merchant network needed – Investback brings the connection.
Not just round-up. Not just saveback. Not tied to your own card or cash ecosystem.
New users arise from an everyday entry point instead of only classic financial outreach.
Discounts from the purchase become additional investable inflows.
Investback handles the merchant side – you focus on the investment.
The entry doesn't come only from extra saving behaviour by the user, but from a discount the merchant enables.
After the purchase, the customer decides with a slider how much of the discount to keep and how much to use for wealth building. Simple, transparent, voluntary.
To the customer site →The question isn't whether this logic becomes relevant.
But when – and with whom it connects first.
Discounts work instantly.
The question is how long they keep working beyond that.
Many discounts create short-term attention, but rarely an impact that reaches beyond the purchase.
Differentiating through price cuts is interchangeable and rarely creates long-term loyalty.
Classic discount logic works mainly through price and rarely creates value that stays memorable.
The discount stays the economic impulse – but the customer experiences more than a price cut. The discount becomes investable added value. The purchase gains a new emotional quality. The customer decides how much to invest.
A pure price incentive becomes an instrument for wealth building – your discount gains meaning.
No other merchant offers this today – you become the pioneer.
Customers remember you differently – not as a discounter, but as an enabler.
A short-term price cut can turn into value that works beyond the purchase.
On the confirmation page after the purchase, the customer sees their discount – and decides with a slider how much to keep and how much to use for wealth building.
To the customer site →No asset management or investment advice – the regulated partner handles that.
No holding of customer funds – money never flows through your system.
No own financial product to build – Investback is the bridge.
No new regulatory role – the regulated partner takes that on entirely.
Every discount is already decided.
What comes of it usually isn't.